You're
going to be selling your own products, but what other brands will
you be carrying ?
JL: We've worked a bit with Supreme, we've done some stuff
with Head Porter, there's some Medicom stuff, Neighborhood and
Acronym.
EC: We carry Neighborhood, Visvim, Headporter, Acronym and any other
one-offs collaboration that may come our way.
JL: there's also some collaborations with people. But I'd
like to build up as much as our own stuff as possible.
Will Bankhead designs for you, correct ?
JL: Some of it. Will, Ben, Andy and Kazuki is doing a bit. Then me,
Earn, Andy from Singapore.
If you could describe or characterise the merchandise
sold in SURRENDER how would you do that ?
JL: I think it's a little bit more classic, and a little bit
more subtle in that way - what we're doing is to bring a little
more of our own feeling of individualism. Especially with t-shirts,
what we're doing is a lot more screen printing going back to
a more arty way of doing stuff... and more hands-on.
For me it's about being more hands-on with stuff, and a little bit
more boutique about it. Because everything's exploded again - like
with A Bathing Ape. I mean I still wear and I love Nigo's designs,
and I have a great relationship with them, but it's got to a point
where it has become so big.
EC: Individualism and Imperfection.
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